RealD ME and HP jointly launch Reflective Privacy technology for notebooks with Sure View Reflect

<pre><pre>RealD ME and HP jointly launch Reflective Privacy technology for notebooks with Sure View Reflect

LOS ANGELES. January 7, 2020 / PRNewswire / – RealD ME, the leader in data protection display technology, today announced the launch of RealD ME Reflective Privacy, which will launch HP Sure View Reflect. The integrated and switchable technology of RealD ME Reflective Privacy has no effect on color, contrast or overall performance for the main viewer and protects the screen data from fraudsters and viewers. With RealD ME Reflective Privacy, businesses and users have control over the final, difficult-to-protect phase of data transmission between the screen and the eye by precisely controlling the luminance value, reflectivity, and dynamic response to ambient light.

"The level of sophistication in data protection that RealD ME applies to our notebook displays is unmatched in today's market." John Groden, VP and Head of System and Cost Management at HP. "Businesses working with HP need this data protection, while HP users want the same impressive views that we are known for on their displays. Data protection-conscious HP Sure View Reflect users now have excellent viewing performance and the full visual control they have HP Sure View Reflect is the most private and least distracting data protection display. With these upgrades, our customers will greatly improve their daily data protection practices and appreciate the flexibility they can customize depending on the environment and the type of content. "

RealD ME CEO said Marc Crossman"We are delighted to have entered into a strategic partnership with HP, aware of the need for innovative solutions to protect screen privacy, and committed to bringing advanced data protection technologies to HP users around the world. The line between Personal and professional technology is blurred and people are increasingly using the same device for business and personal use. The development of display technology offers incredible display possibilities, but devices for the transmission of confidential information must also ensure data protection. We have developed the technology that protects data from bad actors or random viewers. No user experience cost. "

In data protection mode, RealD ME Reflective Privacy blocks 99.7% of the light rays and significantly increases the reflectivity of the ambient light at viewing angles of 45 degrees or more. RealD ME Reflective Privacy uses ambient light in conjunction with brightness and reflectivity to adapt the brightness of the display to the environment of the user. RealD ME Reflective Privacy settings are activated via the device's operating system so that device owners and users can switch to data protection mode using a hotkey.

"With years of intensive research and development and with over 200 patents, RealD ME has developed the best technology in the industry to ensure the highest level of visual data protection on the display of a device. With RealD ME Reflective Privacy, the display of a device is the viewer's screen from 45 onwards, not to be recognized. " Degrees or higher without affecting the appearance for direct users or overall device performance, "said Robert Ramsey, SVP of Operations at RealD ME. "RealD ME's Reflective Privacy technology has a three times greater impact on data protection than standard or additive data protection systems."

About RealD ME
RealD ME Reflective Privacy is a data protection solution for a modern dilemma: larger, thinner and brighter screens. RealD ME Reflective Privacy is built into displays so users can control when other users can see their screen with one touch. RealD ME Reflective Privacy uses ambient light, luminance control, and reflectivity to block 99.7% of visible light at an angle of 45 degrees or more without affecting the color, contrast, or brightness of the primary viewer. Companies like HP are working with RealD ME to improve data protection for next-generation devices. RealD ME was founded in 2017 and is headquartered in Beverly Hills, CA. with R&D facilities in Boulder, CO and Oxford, England,


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