San Francisco: In another attempt to combat the proliferation of synthetic and tampering media on its platform, Twitter announced a new policy on Wednesday that would begin tagging such content starting March 5, tampering with media that is likely to cause harm.
"In addition, we can label tweets with synthetic and manipulated media to understand the authenticity of the media and provide additional context," said the microblogging platform.
Starting March 5, Twitter will label the tweet and show people a warning before retweeting or liking the tweet. Reduce the visibility of the tweet on Twitter and / or prevent it from being recommended. and / or additional explanations or explanations, such as. B. provide a landing page with more context.
"In most cases, we will take all of the above measures for tweets that we label. Our teams will begin labeling tweets with this type of media on March 5, 2020," the company said.
"The Twitter rules are a living document, which means that our policies and enforcement approach are constantly evolving to address emerging behaviors online," said Mahima Kaul, director of public policy in India and South Asia.
"To develop policies for synthetic and manipulated media, we asked feedback from civil society organizations worldwide. The survey was published in multiple languages, including English, Hindi, Arabic, Spanish, Portuguese, and Japanese," said Kaul.
Twitter admitted that this will be challenging and make mistakes. "We thank you for your patience, but we are determined to do it right," it said.
Before drafting a new policy, Twitter conducted a survey on the first draft of this rule and collected more than 6,500 responses from people around the world.
It also consulted with a diverse, global group of civil society and science experts on the new rule.
"Worldwide, more than 70 percent of Twitter users said it was unacceptable not to take action to mislead changing media. Respondents almost agreed that Twitter provided additional information or information about tweets using this type of media. " Findings showed.
Almost 9 out of 10 people indicated that the addition of warning notices in addition to significantly changed content would be acceptable.
More than 90 percent of people who shared feedback support Twitter's removal of this content when it is clear that it should cause certain types of damage.
"More than 75 percent of people believe that accounts that contain misleading, altered media should be subject to enforcement measures. Enforcement measures could cause Twitter users to delete their tweet or block their account," the survey said.